As one of the most important sneakers in history, the Air Jordan 3 is always well received when it returns as a retro, even when it’s a completely new colorway like the 2007 Air Jordan 3 “Cool Grey” colorway. Unlike modern sneakers, the Jordan 3 got its importance from what Michael Jordan did in the shoe and the trends that it started thanks to designer Tinker Hatfield. The dunk from the free throw line in 1988, the debut of the iconic Jumpman logo and the popularization of Elephant Print all are deeply rooted in the original Air Jordan 3, yet decades later, the right color combination–like the Silver/Sport Red-Light Graphite-Orange Peel more commonly known as the Cool Greys–still sells out at retail and webstores. As they say, “It’s gotta be the shoes.” Though Spike Lee has his own shoes to promote, retro colorways like the Cool Grey AJ3 still carry that nostalgia from back when MJ and Mars Blackmon were featured in the commercials promoting the OG Jordan III. The Jordan 3 “Cool Grey” colorway is simple with a silver and light grey upper with orange lace holes and a red Jumpman on the heel. The iconic Elephant Print remains true to original black on grey design with the more tonal grey upper seamlessly blending tradition and trend into the Air Jordan 3 “Cool Grey” that remains one of the few non-OG colorways that is respected by OGs everywhere.


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